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YouTube Introduces Audio-Only Ads to Target Music & Podcast Listeners

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The second largest search engine cum social media platform, YouTube has recently launched audio-only ads to match the multiple ways in which consumers engage with its platform. It has launched this new audio-based ad format to reach users who use their platform to play music and podcasts.  Although audio-only ads might seem to be a bit of a misfit for a popular ‘video’ streaming platform specializing in videos, YouTube claims that today people are consuming more audio-centric content.  Being the first-ever ad format that YouTube has introduced without any video component, this is uncharted waters for the company.  While some businesses might be familiar with the audio ads if they have run a podcast campaign before, for a lot of YouTube advertisers, this might be the first time.  The company highlights how these audio ads are the ideal fit for music channels; however, we can clearly see its immense potential to engage various audiences.  So let’s see what these a...

Tips and Tricks for Making the Most Out Of AirPods

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Nowadays, everyone always has a pair of earbuds or earphones with them. They prefer listening to songs while traveling or while cooking. There are many people who like listening to songs while studying. But it gets very annoying when the normal earbuds need to be changed again and again because they stop working as they are made of bad quality. So I recommend you to go for AirPods for listening to music. Many people love listening to songs on their iPhone. To get a better music experience, prefer using AirPods. How to maximize your AirPods music experience? The method of setting up AirPods: Firstly, visit the Home screen of your device. Take out the cover of your AirPods and put it near your smartphone. Click on Connect after the set-up animation gets displayed on your smartphone. Click on Done. Handling the battery life so that songs don’t get stop in the mid AirPods has a fantastic battery performance that lets its users listen to songs for continuous five hours in ...

How to Set Up Your New iPod Shuffle

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iPod Shuffle is a music player which is different from all the iPod versions. This is easy to carry, and small in size. You can use it at any time when you are exercising at home or gym, travelling, driving or doing any other work. It comes with no advanced function as it has a no display. You can start by putting the iPod shuffle in the USB cable and after that, putting that USB cable on the system. iTunes will automatically begin to in case you have not started it. On the home screen of iTunes, you will get a “Welcome to Your New iPod” screen. Press the “Continue” tab. An agreement page of using Shuffle will appear on your screen. You have to agree on the terms and conditions before you tap on continue option, press “Checkbox” and after that tap the “Continue” tab to go to the next steps. Here are the steps listed below to start the iPod Shuffle: •    Log in to iTunes Account You have to make an account in iTunes because it is related to the iPod Shuffle an...