John

Accumulating and auditing data encourages you to make better decisions and helps you proactively spot, nurture, and reverse trends. Even though it is believed the more data you have, the better, a surfeit of data can actually paint a clashing picture of the performance of your business. KPIs or Key Performance Indicators help you filter out and get straight to what is big of a deal for your business. But there are numerous factors that you need to take into consideration before promoting a metric into the omnipotent KPI slot. And even though you have already determined which key performance indicators will lead your strategic decisions, specific supporting metrics can ensure your business is on the right track to achieve your KPI goals. ALL METRICS ARE NOT KPIS Though businesses use both KPIs as well as metrics to calculate some facet of the performance, and key performance indicators fall within the broader definition of metrics, the difference is noteworthy because KPIs are more cruc