John

As Google continues to update its algorithms in order to offer a better search experience to users, it gives rise to some important questions regarding the strategies that were once considered best practices for SEO, whether or not they still work. This blog will address one such question today – targeting misspelled keywords, which was once a very common  SEO  strategy – whether it is a valid strategy today or has it become super outmoded? Or if still there are some advantages of targeting misspelled keywords, or would it be a complete waste of time? And most importantly, if doing so could harm your SEO anyhow? The evolution of search engine optimization from tricks and tweaks to real marketing is a particularly interesting topic. Before Google entered the world of SEO, the search used to be very simple. Back then, the algorithms were not that advanced, and honestly, they were nothing but a fancy way to say, ‘hand over all the URLs containing this exact keyword and arran...