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Suppose you recently moved to a new place XYZ and you decide to order pasta for dinner. You go to Google browser and search for “best pasta in XYZ.” On the search results page, you see numerous restaurants and cafes representing the best pasta in XYZ. So now, how do you pick one? You go through their reviews and ratings. According to research from Think With Google, around 88% of customers trust online reviews just as much as they trust a personal recommendation. But that’s not all; you will probably also take the convenience factor into account. You’ll think of a lot of things like is the restaurant open till late or not? What is their exact location? What are their hours of operation? After considering all of these, you finally pick one place to get your pasta delivered and call the contact number listed to place your order. In the middle of your search for the best pasta in XYZ place, you were most probably checking out what marketing professionals call GMB listings. Google My Busin...

Google My Business is now introducing new performance reports that users can access within GMB under the “Insights” section. There have been numerous hints about the launch of these reports, once in August and then last month again. However, now the platform has officially rolled it out to the public. Users can now access it from their GMB profile and try it out themselves. WHAT DO THE NEW PERFORMANCE REPORTS LOOK LIKE? Google has recently launched this new update, and with this release, users will be able to directly access more key profile metrics from their GMB profile. Users can now log in to their Google My Business profile and access these new reports by clicking on the “Insights” option. However, as of now, users might notice a notification that says, “Your insights are moving…” at the top of the page, and right below that notification, there will be a “See new profile performance.” Click on it to access your new performance report. WHAT METRICS DO THE NEW PERFORMANCE REPORTS SH...

Google My Business is a listing showing businesses’ operating information, address, pages, reviews, and more. This ensures that whenever a potential customer searches for you, he/she easily gets access to this info like your contact number, operating hours, parking availability, etc. Now all this might be available on your website, but Google My Business indexes the information you give for consistency across various channels like Google+, Google Maps, or Google Search. However, it is a lot more than just an online directory giving out basic information; instead, it can boost your revenue when used appropriately. Google My Business can help you in: Controlling, indexing, and displaying appropriate information about your business. Interacting with your prospects and managing your online reputation. Organizing customer photos, videos, and other user-generated content. Gain insights on how your audience is arriving on your website. Most businesses make the mistake of just ...

On Monday, Google stated that you can now know the geo-locations of places where food and night shelters are provided in the cities of India. The initiative is taken to assist those who are looking for these services during the ongoing crisis. From now on, you don’t need to struggle for finding night shelters and food services in India as you will be able to find all of the food and night shelter points across the country via your Google Maps app. Google stated that it is currently collaborating with central and state government authorities to spot the locations of these relief work centers. From now on, you can quickly locate these relief centers in 30 cities of the country using Google Maps. You can even use the  Google Search  and  Google Assistant  for finding these night shelters and food stalls offered by the Indian government for those struggling to find survival during the pandemic.  People can effortlessly search on  Google Maps ,  Go...