John

Images play a crucial role in making sure that your content is easy to access, looks more appealing, and engages your audience well. However, apart from all these, there is one aspect where it plays an equally important role, i.e., SEO. For the starters, images provide search engines with more important contextual information. Secondly, optimized images boost your website loading speed, which in turn improves audience engagement and search engine rankings. To ensure that your brand succeeds with  SEO , you need to understand the image optimization basics. The creation and delivery of original, high-quality images in the ideal size, format, and resolution to boost user engagement is called image optimization. It also includes labeling your images correctly so that the search engine crawlers can find and read them and comprehend the page’s context. Images carry quite a lot of your total web page’s weight because they consume more bytes than any other page component. Therefore, the si...

  Google recently added its new WordPress plugin – Web Stories that lets the users create full-screen, appealing, and tappable visual stories, powered by AMP technology. You can easily install Web Stories for WordPress by navigating to the official site, downloading the .zip file, and selecting Plugins> Add New> Upload Plugin within WordPress. In this blog, we will discuss 9  SEO  tips that will come handy while making web stories on WordPress. Quality Control for Indexing Before we dive into the SEO tips for web stories, let’s talk about a significant factor that plays a substantial role in indexing your content on Google search, i.e., content quality. Maintaining your content quality with web stories is extremely important. Many website owners are making mistakes considering the social media story-like resemblance of web stories. You need to think of web stories just like any other webpage. Whenever creating a story, ask yourself if this is something that Google w...