John

  Every month more than 3k people search for ideas on what to post on Instagram and how to increase post engagement. In this article, we have discussed some of the best practices that you should follow to reach a broader audience on Instagram. Make Sure to Post Only Quality Snaps & Video Clips With the help of Instagram, you can make a creative representation of your brand. You need to post consistent content that is eye-catching and appealing to the audience. The use of images and videos in high quality will give you better engagements. Researches show that visual-based content attracts a broader amount of audience compared to the text-based content. The visual representation of any service or product tends to attract a broader audience. So, it is recommended to focus more on the visual-based content. Tutorials & Demonstrations Researches show that how-to videos get a great response from the viewers. With the help of how-to videos, you can easily retain your audience along...

If you are not utilizing hashtags, you are dismissing a key method of growing your social media following. Social media users have been using hashtags for years to get more likes on their posts (#sundayfunday, anyone?). Even today, these hashtags are proving useful to businesses who are looking forward to expanding their reach and followers. Since you are a beginner in this, there must be questions like ”how do I use hashtags” or ”where do I place the hashtags.” As you start developing your own strategy, you will get to know all the basics of using hashtags. The best part is you don’t have to be a social media expert to use them. Anyone can easily include them in their posts. However, some extra planning and reasoning will be required for a successful hashtag strategy to grow your influence in social media. So let’s dive into the details of hashtags to help you become well-prepared for this new social media strategy. What Are Hashtags? It is a word or phrase preceded by the h...